We're hospitality lovers and experts on all things tech

In the summer of 2019 our Founder was out at sea, taking in the beautiful surroundings while contemplating past experiences. With over 20 years’ experience in F&B and loss prevention, she wondered how to make hospitality management less ‘hassle’, more ‘holiday’.
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Then it hit her.
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An idea was born that would help hospitality and retail businesses work smarter, greener and more efficiently, with the help of modern technology. Growyze became a concrete business idea, there and then.

Multi-disciplinary

Fast forward a year, Growyze now boasts a team of incredible minds. Software specialists, strategists and F&B enthusiasts have all come together with the common goal of revolutionising the retail and hospitality sectors. Although headquartered in London, UK, our team lives and works internationally, and we refuse to be limited by our geography.

Broadly experienced

As a team, we speak more languages than we have members of staff, and we passionately strive for diversity and equality. Our different backgrounds have granted us a unique array of experience and interest. Some have lived through communism (proudly naming their dog ‘Democracy’ in 1989); some played in the national women’s football team, and some challenge themselves to plunge into 400kg ice baths!

One shared goal

We are united in our efforts to build a comprehensive, versatile, and user-friendly product that solves complex (and annoyingly common) problems. We share a passion for advanced technology, and aspire to be as honest, transparent and unique as the products we design.

Who we are

Kati | CEO
  • She's the geek on all things hospitality, business optimisation and loss prevention.
  • With experience of over 20 years she's come to the rescue of several high-profile companies saving them over £20m.
  • Traveller, runner and mountain climbing enthusiast. A lover of beer and Aperol spritz too!
  • Lover of traditional pubs, bars and restaurants
Zahari | CTO
  • Software development whiz with top-tier Silicon Valley and SaaS experience.
  • He’s the guy at the wheel of Artificial Intelligence & Machine Learning at Growyze.
  • A gym and tech junkie, whisky and ale fan, and a true gentleman all-round.
  • Enthusiastic patron of cool bars, pubs and restaurants.
Adi | Marketing & BD
  • Our uber-experienced human on all things innovation, growth and sustainability.
  • Her mission is to help the hospitality sector thrive and co-create a more responsible and greener future.
  • Appreciator of diversity and nature. Takes part in initiatives supporting a better balance on our Planet.
  • Regular visitor to hipster cafes, craft beer and wine bars.
Mark | Advisor
  • Superb advisor who gave us the confidence and motivation to begin our entrepreneurial journey.
  • Serial tech entrepreneur, with over 20 years’ of experience in the industry.
  • CEO of ScreenCloud by day, early-stage startup advisor and fitness geek the rest of the time.
  • Expert on product development and business growth.

See Growyze in action

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We’re always on the lookout for fresh talent, so drop us a line and tell us why you should be part of the team!
We can’t wait to hear from you.

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